About John

John Kwatakye-Atiko is a seasoned American record executive with over 19 years of experience in the industry. He has worked on some of the biggest projects in the business, including Jay-Z, Kanye West, and Rihanna, during his tenure at Island Def Jam Records in Marketing/ Mix Show Radio Promotions from 2004 to 2010. With a keen eye for talent and an ability to spot emerging artists before they hit the mainstream, Kwatakye-Atiko has launched a new entertainment company called Popular Demand, aimed at developing and promoting emerging talent across various genres, including hip-hop, R&B, Rock and pop. He is determined to create a platform for the next generation of talented artists to showcase their skills and help them achieve their dreams.